Variable Data Printing
We now live in a world that allows us to have it ‘just so’ in almost every aspect of our lives. And the relationship between your brand and your customers is no different.
We’re all getting lazier, and if your communications aren’t specifically targeted they’ll almost certainly
not be engaged with.
According to DMA data, the response rate of non-personalised mail is 2%, compared to personalised mail at 6% - that’s a 300% increase! But the fundamentals remain the same; clever strategy and tactics. We use your data to produce relevant and highly personalised direct mail that significantly increases customer engagement, response rates and ultimately, your RoI.
‘ACCORDING TO DMA DATA, THE RESPONSE RATE OF NON-PERSONALISED
MAIL IS 2%’
Large Format Print
Size doesn’t matter (or so they say) but when it comes to large format digital print it almost certainly does!
The rule is that the bigger the image, the more it’ll reach out to your customers.
Signage is an integral part of the marketing mix and it represents big opportunities. Whether it’s for experiential, in and outdoor advertising, events or exhibitions; large format digital print can help make an impressive, eye-catching visual impact in a highly cost effective way. And for even greater engagement the use of QR codes can make a huge difference.